Editorial Record: Submitted June 30, 2024. Revised June September 21, 2024. Accepted February 10, 2024.
Authors
Pauline Howes
Associate Professor
Kennesaw State University
Georgia, USA
Email: phowes1@kennesaw.edu
ABSTRACT
Preparing public relations students with knowledge and skills to apply generative artificial intelligence (AI) to professional practice has become an essential part of PR education. This teaching brief presents a public relations course assignment, Creating a Prompt Library, that involves developing prompting skills, applying AI tools to a variety of public relations tasks, and critically analyzing AI output.